Every cleaning lead statused, followed up and tracked in one CRM.
Your GoHighLevel CRM, set up for a cleaning company. Two-way sync with Housecall Pro, Jobber, MaidCentral and Close. You see every lead.
Calls, texts, emails and clicks land on one contact with a status. You see who came in, who got a reply and who still needs one.
What a cleaning company CRM should do
Cleaning companies lose leads in the gap between the form, the phone and the scheduling software. The Operate Stack closes that gap inside GoHighLevel, with you steering what goes out.
Marketing Automation That Actually Works
Stop juggling platforms. Smart Stack unifies your marketing, sales, and customer data into one intelligent system.
Open any contact and see where they came from, what they were quoted, every message and every click. No more guessing which estimates went cold.
Every lead gets a status, from new inquiry to quoted to won or lost. Calls, texts, emails and link clicks are tracked, and engagement scoring shows who is warming up.
- Every lead statused, from new inquiry to won or lost
- Calls, texts, emails and clicks tracked on each contact
- Engagement scoring shows who to call first
No copying contacts between systems. A booked job in your scheduling software shows up in your CRM, and the lead source stays attached to it.
Smart Stack Method syncs two ways with Housecall Pro, Jobber, MaidCentral and Close. Lead source, quotes and notes stay current in both systems, so marketing and operations stay separate but connected.
- Two-way sync with Housecall Pro, Jobber, MaidCentral and Close
- Lead source, quote and notes travel with each contact
- Keep the scheduling software your crew already uses
A missed call becomes a text and an open opportunity. Once a job is paid, the review request goes out, so happy customers get asked while the clean is fresh.
When a call goes unanswered, a text goes back and an opportunity opens in your pipeline. Response time is measured on every lead, so you see how fast each one gets a reply.
- Missed-call text-back opens an opportunity
- Response time measured on every new lead
- Review requests go out once the job is paid
Texting from a business number needs A2P registration, and Smart Stack Method walks you through it. Then calls and texts run from the LeadConnector app on your phone.
Call and text from your business number in the LeadConnector app. Past customers get reactivated. Build your own smart lists, opportunity cards and automations, use the ones already built, or have Ryan build custom.
- Business number on your phone through the LeadConnector app
- Past customers reactivated with email and text
- Build your own, use the built ones, or have Ryan build custom
Past customers and reviews, worked on schedule
Past customers get reactivated with email and text, written in your voice from your Knowledge Stack. Once a job is paid, the review request goes out. You approve the sequences and keep full control.
- Past customers reactivated with email and text
- Review requests sent once the job is paid
- Two-way sync with Housecall Pro, Jobber, MaidCentral and Close
Smart Stack vs. The Old Way
You have been burned before. Here is what is different.
Content Strategy
Knowledge Stack captures your unique voice
- Knowledge Stack interview extracts your differentiators
- Deep Knowledge Stack content powering every page and post
- Content sounds like you because it comes from you
Generic templates applied to all clients
- Same content strategy for every industry
- No understanding of your specific business
- Content sounds like everyone else
Website
A site built to be found that grows every month
- New pages deploy monthly
- Set up so Google and AI tools understand your business
- You own your published site files
Built once, rarely updated
- Template site with stock photos
- No SEO strategy beyond basics
- You do not own the hosting or code
Automation
GHL automations that run 24/7
- Every lead gets instant SMS and email follow-up
- Review requests automated after every job
- System runs whether you are watching or not
Manual processes that depend on junior staff
- Lead follow-up depends on someone checking email
- Review requests sent manually, if at all
- No system when team members leave
Analytics
Unified dashboard with GA4, GSC, and GBP
- One dashboard, real numbers, not vanity metrics
- Track which pages drive calls and conversions
- Captain AI surfaces insights automatically
Monthly PDF reports you never read
- Vanity metrics that do not show ROI
- Data scattered across separate tools
- No connection between spend and results
Social Media
Content from Knowledge Stack, scheduled automatically
- Posts written in your voice from Knowledge Stack
- GBP posts sync with website content strategy
- Automated scheduling, no manual work
Social posts scheduled by interns
- Generic content that does not match your voice
- No connection to SEO or website strategy
- Posts stop when you stop paying
Ownership
You own your published website and GHL account
- Published site files are yours to keep
- GHL account and contacts stay with you
- The system keeps building, you never start over
Month-to-month with nothing to show for it
- Cancel and you leave with nothing
- All assets owned by the agency
- Starting over every time you switch
Questions about the Operate Stack.
What cleaning company owners ask before their CRM goes live.
Do I need to already have GHL?
No. Smart Stack Method sets up your GoHighLevel account during the build. If you already have one, it gets set up for a cleaning company: pipeline stages, smart lists and automations.
- Pipeline stages set up for cleaning quotes and bookings
- Smart lists and automations ready to use or change
Can I keep using my current phone number?
Yes. Your current number can be connected, or a new local number set up. Texting from a business number needs A2P registration, and Smart Stack Method walks you through it.
- Calls and texts from the LeadConnector app on your phone
- A2P registration done with you, step by step
What happens to leads that come in after hours?
A missed call gets a text back and an opportunity opens in your pipeline. Form leads get a status and start their follow-up. In the morning you see every lead and how fast each got a reply.
- Missed-call text-back opens an opportunity
- Response time measured on every lead
How do the follow-up sequences sound?
They are written from your Knowledge Stack, your voice, your language, your prohibited phrases. They sound like you wrote them because the rules came from you.
- Written from your Knowledge Stack, in your words
- Set up together with you, and you keep full control
Do I have to replace Housecall Pro, Jobber or MaidCentral?
No. Your marketing and your operations should be separate systems, but they have to talk to each other. Smart Stack Method syncs two ways with Housecall Pro, Jobber, MaidCentral and Close CRM, so your data stays current in both.
- Lead source, quote and notes stay attached
- Keep the scheduling software your crew already uses
What does the Operate Stack cost?
It is part of the $2,500 a month + tax, which covers all five stacks. Usage fees for texts, calls and email sends are billed separately. Cancel with 30 days' written notice.
- One plan, no tiers
- Month to month with 30 days' notice
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